Category Archives: fit

Our Top 5 swimsuits for pear/triangle shaped women: Elan’s picks

Summer is here and many women angst about not being toned enough, thin enough, tanned enough or tight enough to bare their bods at the beach. I’m here to tell you, get over yourself. The average woman is a size 10/12 and has some complaint or other about her body so you’re in good company.

Here’s the real secret. If you know what type of swimsuit best flatters your curves, you will look better, feel more confident and actually look sexier (if you dare!) at the beach or pool this season.

There are options aplenty for all shapes, sizes and level of modesty. For those of you who are bottom heavy, here are my 5 favorite silhouettes and styles to maximize your figure this season.

Skirted Tankini

For women who have a pear (triangle) shape, minimizing the hips and often rear is the challenge. An easy strategy is to use color blocking—wear a darker color on your bottom and a brighter/lighter or printed pattern on top. This tactic minimizes where you are wider and draws attention to your smaller torso. Another alternative, is the skirted suit or tankini in a straight to slight a line silhouette (not flared!).
This suit from Victoria’s Secret is perfect as it achieves both these goals. (Twist tankini with skirted bottom)


Ruched one piece with retro vibe
For triangle shaped women with a tummy skip the bikini! Too often I see ladies with their little paunches all hanging out and honestly they can do so much better. For you, I highly recommend the minimizing one piece. A one piece with ruching at the waist/tummy is an excellent choice for you.

I love this Carmen Marc Valvo retro suit from Victoria’s Secret, which is ruched all over for maximum support and figure flattery. Love it! What is also great is that you can pull the skirted part up or down depending on your coverage needs to minimize your thighs (or not). And this color: hot and haute!


Bikini with skirted bottom

A high waist retro styled bikini bottom with high spandex content can work wonders for the mid section and hips. The idea here is to find a high percentage of spandex to tuck in bulges. This “control” bikini from shape fx is great for your figure because of the bottom but also because of the style of the bikini top. The wide set straps makes your shoulders appear wider so your hips are more in balance. And if you don’t have a tummy you can Flaunt your curves in this number with confidence.



Plunge front printed one piece
Another great way for women with pear shaped figures to play to their strengths is to choose a patterned one piece with deep plunge so the emphasis is on your body’s top half.  This floral one piece from Victoria’s Secret is perfect especially for triangles with small busts. The deep plunge and tie shoulders put emphasis at your bust and away from your hips, thighs and rear. And patterns are great camouflagers. Even better, this suit also comes with side ruching to whittle in the waist.



Swim dress
If you look great in white this is a great color choice for your swimsuit. An all white bathing suit can be just as slimming and elongating as a black one if it is designed with your figure in mind. This Juicy Couture suit from Bloomingdales is. Again, the wide set spaghetti straps help balance out your hips, the shirring all over the suit minimizes and controls your ‘softer’ areas, and the skirted bottom helps slim your thighs.


But wait there’s more! Check out these past posts on swimwear.

Next up, the best swimsuits for inverted triangle figures.


Natalie Jobity, professional image consultant, AKA The Image Diva, Elan Image Management

I highly recommend picking up a copy of my book: Frumpy to Fabulous: Flaunting It. your Ultimate Guide to Effortless Style. Full of tips, advice and motivation to look great regardless of your size and empowering you to Flaunt It. The secret? Confidence (and a few handy insider secrets that I share).

Visit my Facebook Community page for ongoing tips, giveaways, and links to even more great stuff!



Yokini Swimwear: Sexy & Flattering Swimsuits for many figure types

Finding figure flattering swimwear is as much an art as it is a science. To rule out some of the mystery in finding the perfect swimsuit for you I am dedicating a series of blog posts to do just that! This is always a popular topic this time of year and I want to make your search as effortless as possible. For each of the main figure types I want to highlight my top 5 recommendations to best enhance that figure so you feel confident, sexy and comfortable wherever your summer jaunts may take you.

Check out the following links for past posts on bathing suits:

But I have a surprise. This first post will be dedicated to a relatively new line of swimwear that I believe can flatter almost every figure and swimwear occasion. Why? It all boils down to the proprietary fabrication and design of the swimsuit bottom. I present to you ladies, Yokini swimwear convertible bikini bottom!


The vision behind Yokini Swimwear came from the idea that a more mature woman  can still wear a sexy two piece swimsuit with confidence and style. The unique Yokini bottom enables a woman to adjust the fabric to fit her lower body like a glove. Any problem areas in the hips or tummy instantly disappear when multi- layers of control stretch fabric are concentrated directly on the area.

Sound too good to be true? It isn’t. I had the pleasure of sampling the line myself and I love it! I now have a bikini with a convertible bottom that I can wear so many ways depending on my mood or the occasion—all the way up so it looks like a one piece, at the waist for a retro look, as a banded bottom so it looks like your regular bikini and (really cool!) like a skirt so it also acts as an instant cover up.

Check out this HOW TO WEAR VIDEO

Regardless of how you choose to wear it, it is extremely figure flattering and comfortable because the fabric is breathable and very stretchy. If you are bottom heavy you can wear it as a skirted bikini to minimize your hips and thighs. If you have a tummy, you can wear it retro style and swim with confidence. If you are curvy, you can wear it as a low rise banded bikini for maximum sex appeal. If you have a more boyish shape, you can wear it like a sexy one piece or sportier style.

Convertible swimwear is not new. But what is new here is that the bottom really can be molded various ways on your body for a completely different look. And the idea that this can go dramatically from a one piece look to a skirted one is very innovative.

Inspired by yoga wear, the Yokini bikini is designed so every woman can start feeling sexy, confident and stylish in a bathing suit. Flaunt It on the beach, the pool or on the volley ball court!

Next up: The 5 most figure flattering designs for bottom heavy women.

Natalie Jobity, Elan Image Management, image consultant. Author: Frumpy to Fabulous: Flaunting It. Your Ultimate Guide to Effortless Style

Visit my Facebook Community page for ongoing tips, inspiration, lively discussions on what to wear and more!



Dress to impress: 5 tips to dressing like a winner

We’ve all heard the phrase “dress to impress” but when you get to the nitty gritty what does it really mean? Dressing to impress is more than just the clothes you wear. It is your total image presentation, including your clothing, how you accessorize, how groomed you are, your poise and posture, non verbal cues, and more. Because research has proven that people make first impression judgments about us primarily based on how we look, the “dressing” part of dressing for success is very critical.

Dress like a winner and you’ll find that the way the rest of the world interacts with you will change for the better. So how does a winner dress? Here are five tips.


  1. 1. They own their signature style. Your style is an integral part of who you are—it is your personal stamp. A woman of style has a particular way they carry themselves–it stems from confidence but its more than just that. It’s perhaps the ultimate physical manifestation of their self expression.
  2. 2. They understand the benefits of investing in high quality clothing. High quality is not mean the same thing as “expensive” or designer brands. You can find quality clothing at many price points. But the common denominator is that the clothing is manufactured well, holds up to multiple washings and wears well over time. Moreover it fits well because it is made with better fabrication and attention to detail.
  3. 3. They ensure their clothing fits them impeccably whether they are wearing a suit or a sheath dress. Have your clothing altered by professionals as needed or pay attention to the designers and brands that work well for your figure and proportions. When your clothing fits you well you feel better in it and are able to exude mire confidence.
  4. 4. They pay attention to the accent pieces that impact their image and make them a stand out. Accent pieces are like the bow around the wrapping of a present—it makes the gift look more pleasing to the eye, more polished. It is the same with your ensembles. Accents your shoes, handbag, jewelry and scarves punctuate your look and takes your image up several notches.
  5. 5. They look fabulous regardless of the occasion and know that the way they dress speaks loudly about the type of woman they are. They choose classic or timeless designs. They don’t follow fashion trends but instead invest in clothing uniquely appointed to reinforce their style, lifestyle and preferences. In many cases they are the type of women we all look up to and admire.

Natalie Jobity, Elan Image Management, an image consulting firm

Look Stylish and Feel Great as you Drop the Weight (Part 2)

We blogged about the challenge of dressing a changing body back in January  and gave you 4 concrete tips to help you look and feel great during weight loss. Weight loss is a time of change and any change is a little scary.  Modifying your wardrobe to adjust to your smaller frame is one more change many women find hard to grasp mentally and emotionally. Weight loss is so deeply tied to our self-image and that get’s so personal doesn’t it? These tips are meant to ease you into these changes with less frustration and angst. After all, you are in the midst of  achieving an important milestone that is all about you—getting to your ideal, healthy weight. So awesome for you!! Here are a few more tips to help you look as good on the outside as you are feeling on the inside!

1.    You may be used to ‘hiding’ your figure in big, bulky or baggy clothing. No more! Hiding actually makes you look bigger and definitely frumpy. Avoid boxy, baggy, loose, bulky clothing or anything that adds the appearance of unnecessary weight on you. This means thick fabrics, too many layers, and designs such as double-breasted jackets, flared baloony skirts, cargo pants with flap pockets where you don’t need them and elastic waistbands. We don’t want you to look like a boxy rectangle or an oval anymore. We want you to revel in your curves and flaunt them. Your new goal is to accentuate, enhance and highlight. Start looking at yourself objectively. What do you like about your new body? Find at least three things. Focus there. Look for details in clothing including vertical seaming, empire waists, ruching, pattern or print to highlight your best features and truly embrace them while camouflaging areas that still need work.

2.    If you have a tummy (or remnants of one), try slightly longer tops with some contouring or cinching near the waist. This is critically important so you avoid a square silhouette. A peplum style jacket in a soft fabric is your best friend; it can camouflage your tummy and is very figure flattering. Steer clear of elastic waist bands or front pleats which only make your tummy look bigger. Flat front pants with side or back zips are wonderful and have the added benefit of flattening out your tummy.

3.    Many plus size women feel they must wear black because it’s a slimming color, and typically restrict themselves to an all-black wardrobe. I want you to embrace color ladies. This is your time to shine! If you want to start with baby steps, know that any dark color is flattering and slimming, so consider, cranberry, grape,  forest green, magenta, navy, brown or plum, which all look fantastic if you choose the shade that best suits your skin tone. But don’t be shy to experiment with bright colors either. Hues like turquoise, yellow, orange, salmon, coral, fuchsia and kelly green have a fun, playful, free vibe. These shades can add spice and sass to your wardrobe and much needed variety. Bring it on.

4.    No one’s shape is right or wrong, good or bad – they are just different. As you get close to your ideal weight, learn to make friends with your body, and like any friend, love it for its positive features and be compassionate towards those that may still need work. If you are a good friend to your body it will return the favour in kind. Suddenly you’ll realize it wasn’t the enemy after all—that was just in your head. Your body loves you. Love it back. Get very clear on your figure type and how best to highlight your assets and minimize flaws. All women have to do this. Once you master the art of figure flattery, you will be unstoppable. Take my word for it.

Look for part 3 of this series next month!


Natalie Jobity, Elan Image Management. Image Consultant and Author of "Frumpy to Fabulous: Flaunting It"




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Your Style Your Way: White Shirts, You New Best Friend

Every woman needs a few white shirts in her closet. It is absolutely a Wardrobe Essential. White shirts are forgiving, easy to wear, easy to wash, comfortable, classic, can be dressed up or down and (my favorite) are great layering pieces. What’s not to love?

But so many women opt to get the plain old white shirt—you know, the one with no flair, no detailing, no shape that in effect looks like a shirt their boyfriend or hubby would wear. That is not the white shirt I want hanging in your closet ladies! The boxy, menswear inspired plain white shirt is blah, is boring. We want you looking fashion forward, to show you have a waist (or pretend you have one if you don’t), to look sophisticated and classic yet fashionable. And it’s so easy to do. It’s the difference between choosing a shapeless shirt versus one with style. What to look for? Details such as princess seaming (for fit), an unusual collar, ruching (for shape), pleating, puffed, balloon or flared sleeves, spandex  to ensure the shirt fits and is not baggy.

This cute safari shirt from White house/Black market is the ticket. Can also be worn as a jacket

These little details make the difference between looking tired and stale and looking  stylish. How you wear your white shirt is also important. If it is tunic length it can be belted for a hip look. If it is more cropped (hitting right at hip bone)  and very fitted this is a great look to pair with pants that are belted or skirts that have a waistband you want to show, or your favorite pair of jeans. Wear a fitted longer length white shirt under a fitted short jacket for a trendy look. Or wear your white long sleeve shirt with a vest for an up-to-date look–like I am rocking in the photo below

Like I said the versatility of the white shirt is what makes it so great. You can never have too many—seriously. And the options available this season are SO cool you will by multiples because you won’t be able to pick just one.

Natalie Jobity, Elan Image Management, image consulting. Author: ‘Frumpy to Fabulous: Flaunting It. Your Ultimate Guide to Effortless Style’

Swimsuit Giveaway: Look Fabulous at the beach in a figure flattering Tankini

Hi there ladies. Summer is officially here and to celebrate I am doing a swimsuit giveaway courtesy of Swankini. Swankini is a newly launched line of swimwear  designed by Lois McCourt. Her goal was to create swimsuits that were totally flattering and totally fabulous. After a lot of hard work,  she created a variety of beautiful swimsuits designed for all kinds of body types.

I am thrilled to be able to giveaway a beautiful Amethyst halter Swankini two-piece from the La Ruche line valued at over $100. This design is built with a bust enhancer and side ruching for extra tummy and waist slimming effect.

 Here is a photo of this hot "suddenly slimming" swimsuit–La Ruche Amethyst Swankini


To enter here’s what you need to do:

1.    Become of fan of Elan Image Management and Swankini on Facebook

2.    Tell us why you want to ‘get your swank on’ at the beach this summer by commenting to this blog or on our Facebook fan page discussion forum

3.    Get your comments in by June 12th!! One lucky lady will win her very own Swankini swimsuit!! Winner announced on June 15th!

Good luck!


The Image Diva, Elan Image Management, image consultants

What to wear to the beach? Your knowledgeable Image Consultant weighs in on TV

There are so many styles of swimsuits to flatter various figure types, tastes, and personalities. This TV segment which aired on May 27th on DC’s  News Channel 8 ‘Let’s Talk Live, featuring Elan Image Management, highlights a few trends, suggestions for a flattering fit, and what your swimsuit style conveys about you. 

We showcase the Swankini! This is a swimwear line developed by Lois McCort out of Ohio that is all about figure flattery! The suits are two piece tankinis geared at the over 35 crowd who typically want more coverage around the middle and who also want the slimming effects of a suit. The suit fabrication is made with quality spandex, and there are features like ruching, tummy tuck panels, pintucking at the busts for augmentation and more all catering to help you to ‘get your swank on’! Check her line out at

We reveal the  Monokini– definitely for the confident woman who is not shy about flaunting her body’s assets. The hallmark of a monokini is that it is a one piece but it shows so much skin especially around the waist it is almost a bikini. Personally I think it can be sexier for many shapes than a bikini. If you want curves, curves, curves then this style is perfect for you. It is also a great style for more boyish shapes that want to create the illusion of more curves. Monokinis because they reveal so much skin and contour the body’s curves, convey a strong sense of allure. Perfect if you are in great shape and want to get lots of attention from the guys!

The clip also shows other swimwear options, including tankini options, bikinis and one pieces.


View the TV clip here


For more on swimsuit figure flattery advice and tips with great photos, read my posts last year on the topic: Swimsuits for all bods part 1 and part 2

A special thanks to the Let’s Talk Live team for letting me share with their viewers and Lois Mc Cort for her generous swimsuit donation of  a Swankini suit which I will be giving away to 1 lucky follower on my facebook fan page. Not a fan? Get all the latest updates, tips and trends on our Facebook business page. Stay tuned!


The Image Diva, Elan Image Management, image consulting

Look Stunning with These Tips on fit, color and accessorizing

The Oscar red carpet is the crème de la crème of red carpets and we all wait in anticipation to see what our favorite celebs would wear. For me, as an image consultant I’m always curious to see who I think nailed it and who missed the mark. Definitely a lot to learn from the fashions at this year’s event.

What makes stunning?

I have two favorites for who just looked amazing from head to toe. First, Meryl Streep. Simply sublime. Kudos to Project Runway alum Chris March who designed this figure flattering drapey shawl collar creation. Meryl is a vision in this classic white tuxedo inspired gown which fits her impeccably. And every detail works, her hair, makeup, silver clutch and diamond earrings, bracelets and ring all by Fred Leighton. She looks fabulous.

Steve Granitz/wire.

Demi Moore, looks so stunning in a very feminine diaphanous salmon gown designed by Atelier Versace. Silk ruffles cascade down the skirt with a fitted strapless bodice on top. The color looks amazing on her, it fits her like a glove and her gorgeous drop earrings and diamond cuff are just the details that make for a slam dunk.
So what makes these two stunners: Gowns that fit them and suit their personality. Colors that work for their complexion. Accessories that punctuate and enhance. And hair and makeup that finish off their looks .

Jason Merrit/Getty

The Importance of getting color right
I am a big proponent on women wearing colors that make them shine because it can have such a huge impact. I am always amazed when some celebs walk the carpet in a beautiful dress that just is not the right color for them. At Sunday night’s Oscars, Penelope Cruz in a deep wine dress got her color right—she radiates in her dress because her dark hair and eyes and skin are enlivened by that color. Gabourey Sidibe also rocked her cobalt blue off-the-shoulder dress by Marchesa.

/ Frazer Harrison/Getty

AP photo/Matt Sayles

Who got color wrong? Julianne Moore just disappears in her white dress. It does nothing for her. A snooze. Diane Kruger, also missed the mark with a creme dress with black accents. Not crazy about the dress’s design (Chanel) and the color does not help. Washes her out and the black is just too jarring.

Kevork Djansezian/Getty


Ap/ Chris Pizzello

On the Flip side, I love fuchsia and I love that Vera Farmiga dared to wear that color in her very constructed Marchesa ruffled gown. But if you look long enough you’ll realize you are staring at the dress and not her face. Why? Because the color is too strong for her skin eyes and hair. In other words, the color is wearing her- not such a good thing.

Jason Merrit/Getty

Lesson, if your dress is not the right color it does not matter how gorgeous your gown is, you just won’t nail it. Read more in my article on 6 ways to wow with color

The Image Diva, Elan Image Management, image consultants

Seven Secrets of Successful Well-dressed Women

What is it about the successful well dressed woman that makes her stand apart from her counterparts? She looks the part and owns it. She knows who she is and what she stands for. Her inner core and outward presentation are perfectly aligned. She is acutely aware of her personal brand and executes upon its tenets every day, every time—consistently. I work with women like this as a personal shopper, image and fashion consultant. She gets it. She understands the power inherent in having an image that is a notch above.

If you want to be perceived as such a woman read these seven tips for guidance.

1. Have a Defined Signature Style
Know your signature style. Your style becomes part of your personal brand which in business is critical. Your personal brand is your advertisement about who you are and what you stand for. It must be credible, authentic and sustainable.
2. Invest in Quality
Well dressed corporate women understand the benefits of investing in high quality clothing. They are aware that quality is associated with success. They invest in themselves before asking others to invest in their company, product or service.
3. Utilize  Experts
Be clear about the limits of your own knowledge. Women who look fabulous don’t wing it. They don’t leave their personal brand to chance. They hire experts to perfect their image and mold a personal brand that is a slam dunk.  Many invest in stylists, image consultants, or personal shoppers to help them execute upon their brand.
4. Be Organized
An organized closet is one that is easy to work with. You see everything, things are organized by color, function, or item and you can mix and match with aplomb. A well-ordered closet is a key to creating polished ensembles and avoiding unnecessary wardrobe duplication.
5. Pay Attention to Detail
Not paying attention to the little details can be a deal breaker. The most high end designer  suit won’t send the right signal when paired with a scrappy handbag or when saddled with a pair of shoes that need to be retired.
6. Have outfits for every Occasion
Successful women own a well-rounded wardrobe that mirrors their lifestyle, personal style, personality and goals. So whether it’s a board meeting or a fundraiser, they always have the the right outfits to shine
7. Timelessness not Trendiness
Smart women focus on style and its impact, not fashion trends. They care less about trends and invest in clothing uniquely appointed to complement their image goals, figure and personal brand. They ensure they invest in timeless pieces that fit impeccably.

Your wardrobe is a mirror reflecting the woman you present to the world. If you aspire to be perceived as successful, then your wardrobe should be outfitted with items befitting the power broker that you are.

Why Attend Elan’s Spring Wardrobe Bootcamp? Winter Recap

February 27th was a lucky day for 11 ladies as they participated in Elan Image Management’s Winter wardrobe bootcamp at Hotel George. Natalie Jobity, image and fashion consultant and personal shopper, President of Elan Image Management facilitated the wardrobe bootcamp seminar. ‘Bootcamp’ really makes it sound a whole lot more serious than it was because we had lots of fun and laughs in addition to great education, empowerment and ‘aha’ moments for those in attendance.

Each woman got figure typed so each left with a clear sense of ways to flatter and enhance her figure and what to wear for greatest impact. Each also had a brief personal style assessment to help guide her in the ways she could express her personal style. Everyone wanted to know where to find the perfect pair of jeans and I shared sources and resources for jeans, shapewwear and more. We discussed the importance of leaving a great first impression, the essentials every closet should own, ways to accessorize and the importance of knowing your ‘wow’ colors.

This group of ladies asked some great questions and were wonderful sharing their personal stories and insights to share with other women in the group. We all had a blast with the accessory swap activity where each woman got at least two new acessories to take home with her to add to her collection. It was a delight to share with the group and lead another successful workshop!

Thanks to Monifa Smart for assisting me in faciliatining this transformational workshop.

Pictures speak a 1000 words so here are a few of my favorities from the day:


Group shot at end of Bootcamp!

Helping participant with personal style assessment

Participant demonstrating age appropriate creative chic!

Accessory swap activity: earrings were awesome on her!

Participant asking a question

Accessory swap table: All items were donated by participants to swap with each other. Great stuff!

Front of room shot with participant sharing her story

She swapped for that lovely necklace. Doesn’t she look great?

Join the fun at the next wardrobe bootcamp on Saturday April 17th at Hotel George. All details and registration at: Spring Wardrobe Bootcamp

The Image Diva, Elan Image Management